CredSpark, a premier engagement and assessment platform, and 7 Knots Digital, an industry frontrunner in strategic audience and demand generation for expanding B2B companies, are thrilled to announce their collaboration. This dynamic partnership integrates 7 Knots Digital’s insights-driven solutions and audience development expertise with CredSpark’s cutting-edge platform for capturing insights on audience knowledge, interests, and demographics.

The partnership empowers 7 Knots’ strategic services to expand clients’ first-party data capture using the CredSpark app to turn static content into compelling, interactive experiences. 7 Knots clients will benefit from the partnership by improving their audience engagement, generating deeper audience insights, and driving activations including registrations, subscriptions, and more.

“7 Knots Digital’s skill in audience development and lead generation enables them to fully-leverage CredSpark’s robust capabilities and our support of multiple audience use cases,” said Lev Kaye, CEO of CredSpark. “We are enthusiastic about working with 7 Knots Digital to provide clients with a comprehensive solution that propels business growth.”

“We are honored to collaborate with CredSpark,” stated James Karklins, President of 7 Knots Digital. “We believe that this partnership will create immense value for both our organizations and our clientele spanning B2B media publishing, technology, and associations.”

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