Tiger Pistol, the leading local social media advertising platform, recently announced its latest resource for brand marketers: “The Ultimate Guide to Vertical Video Advertising.” This comprehensive playbook is designed to…
Community, with Xandr technology, is a select online marketplace of advertising companies that allows advertisers to reach their audience at scale in a premium video environment, with protected privacy and…
As ads evolve into mini-applications, analytics that capture the new kinds of data they capture will similarly evolve. Today, in-app video ad platform ironSource is announcing a new In-Ad Data…
Magnite (NASDAQ:MGNI), the largest independent sell-side advertising company, announced that its SpringServe ad serving technology is powering video advertising on Yomiuri Telecasting Corporation’s (YTV) on demand services, ytv MyDo! and…
Amplified Intelligence, the most trusted source for accurate attention measurement, and Spotify, have shared findings from their research focused on determining attention benchmarks and norms across Spotify, and other similar…
In collaboration with researchers at King’s Business School, Bayes Business School (City, University of London), and Vrije Universiteit Amsterdam, Digital Turbine announced the release of “The Ultimate Guide to Interactive…
Ampersand today announced that its Board of Directors has named Mike Dean as president, starting February 5. Dean, an industry veteran and leader in advanced TV and video advertising strategy…
Cinema8 is poised to redefine the video streaming landscape by transforming how audiences engage with content. With the introduction of interactive features, Cinema8 turns viewers into active participants, creating a…
Captions, a pioneering platform in generative video creation and editing, has announced a successful Series C funding round, raising $60 million led by Index Ventures. This round brings Captions’ total…
Unified data offering enables ID-free targeting to reach consumers in cookieless and cookie-restricted environments Connatix, the leading video technology company for premium publishers and advertisers, announced the launch of its…
