Facebook unveils new analytics features, including a tool to track the omnichannel journey
The social media company made this announcement — and many others — at F8, its developer conference in San Jose Facebook introduced new analytics features — including a tool to…
LinkedIn adopts new measures to help connect its users better
LinkedIn is a favorite social media channel having more than 560 million members. These members are spread all over the world and hence tend to exchange data in languages other…
How Should the Retailers Deal with Gen Z Consumers?
Here is a blog exclusively for the retailers in dealing with Gen Z consumers. The first thing which you should keep in kind while coping with Gen Z is they…
Jacquard Unveiled Personalised Campaigns
Jacquard, the enterprise tooling for brand messaging that resonates everywhere, has unveiled Personalised Campaigns: a brand new AI product designed to automate the creation of contextually relevant, on-brand marketing messaging…
Why Marketers and IT Experts Need to Work Together
Unfortunately, many companies hold their marketing department as a liability than an asset, costing the company more money than they return. However, the fault lies not with the marketing department,…
Martech Company Eyeview Raises Additional $20M in Funding
Eyeview, a NYC-based video marketing technology company, received $20m in equity financing and debt led by current and new investors. Backers included Qumra, Innovation Endeavors, Nauta Capital, Gemini Israel Ventures…
Long Island SEO Company, fishbat, Discusses Social Media Technology That Can Benefit Construction Companies
To stay ahead of competitors, it benefits businesses to utilize social media and its various tools. In an effort to draw attention to social media tools, Long Island SEO company,…
How important is Brand Safety in the world of user-generated content?
Here you will find ways to tackle your brand’s reputation when your brand’s ad shows up next to objectionable content? As digital media has evolved in the recent years, brand…
PostcardMania sets 2023 Q1 record; projects growth in remaining year
Marketing technology firm PostcardMania has set new records in revenue in the first quarter of 2023 and projects growth for the remainder of the year. The direct mail specialist achieved…
Zanroo Promotes Singapore’s Smart Nation Initiative at Gartner Digital Marketing Conference
The Gartner Digital Marketing Conference was held in San Diego, California in May 2018. Zanroo, which is the fastest-growing marketing technology startup in Singapore participated in it and promoted the…