Digital Ad Spend to Reach $753 Billion Globally in 2026
A new Juniper Research study found that global digital advertising spend will increase from $407 billion in 2022 to $753 billion in 2026; representing growth of 85%. The report found…
Petal Ads showcases on-device marketing as mobile ad evolution
Petal Ads (formerly HUAWEI Ads), an industry-leading mobile advertising ecosystem, calls on brand advertisers to embrace customised on-device all-scenario ad solutions to reach out to audiences across borders and help…
InMarket recognized for Excellence in Three Categories
InMarket, a leader in 360-degree marketing intelligence and real-time advertising, today announced that it has received recognition from the following organizations for exceptional mobile advertising and marketing performance in 2023:…
Q2 2023 CTV Bundle ID Mapping Report: Pixalate
Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the Q2 2023 CTV Bundle ID Mapping Reports. Pixalate conducted a…
SCO Verification Report Q2 2023: Pixalate & Basis Technologies
Pixalate, the market-leading privacy, compliance, and fraud protection analytics platform for Connected TV (CTV) and Mobile Advertising, today released the Q2 2023 Supply Chain Object Verification Report. The analysis contains…
Meta Takes Top Spot in SKAdNetwork Ranking
AppsFlyertoday released the 14th edition of its Performance Index, ranking the top media sources in mobile advertising. The newest edition is the first to measure activity completely post-Apple’s App Tracking…
Trinity Audio Releases Full Native Audio Advertising Experience
Trinity Audio, the only unified audio platform, announced the first-ever artificial intelligence (AI) powered audio advertising experience. The offering provides ease of consumption of content while seamlessly integrating ads powered…
LiveRamp Rolls Out Authenticated Traffic Solution to iQIYI
LiveRamp (NYSE: RAMP) announced the rollout of its Authenticated Traffic Solution (ATS) to iQIYI’s streaming services, starting with services in Taiwan, Singapore, Japan and Australia. As a result of this…
Jun Group Certified as a Great Place to Work
Jun Group, a New York-based mobile advertising platform that delivers full-screen video, display and rich media campaigns for Fortune 500 advertisers, has been certified as a 2022 Great Place to…
Pixalate releases July 2022 CTV Ad Fraud Series update
Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released its July 2022 Connected TV (CTV) Ad Fraud Series update to…