2022 Video Ad Spend & 2023 Outlook: Defining the Next Generation
Digital video advertising spend increased 21% in 2022 to $47.1B and is projected to rise an additional 17% to $55.2B in 2023, according to IAB’s “2022 Video Ad Spend &…
Pipedrive Strengthens AI Portfolio With the Launch of Pipedrive Pulse
Pipedrive, the easy and effective sales CRM for small businesses, today announced the beta launch of Pipedrive Pulse, an AI-powered tool designed to streamline prospecting workflows while prioritizing the most…
80% of Holiday Shoppers Will Rely on Online Shopping This Season
A recent survey by HostingAdvice.com uncovers a shift in holiday shopping trends, with nearly 80% of respondents planning to shop online this season. This surge in e-commerce underscores the critical…
Account-Based Marketing Leader Terminus Acquires GrowFlare
Terminus, the leading account-based marketing platform, announced today its acquisition of GrowFlare, an innovative account profiling and predictive data company that leverages psychographic intelligence to dynamically identify ideal accounts and…
Online shopping scams flourish on social media during pandemic
A shift toward online shopping during COVID-19, a global supply chain crisis, and a resurging economy have all created a recipe for a breakneck holiday shopping season – one where…
Canto Expands Market Reach with Strategic Image Relay Acquisition
Canto, a leading provider of digital asset management (DAM) software, announced that it has acquired Image Relay, a Vermont-based SaaS company that is renowned for its forward-thinking solutions that unite…
Smartly.io Welcomes Lyle Underkoffler as Chief Marketing Officer
Smartly.io, the leading social advertising automation platform for creative and performance marketers, today announced the appointment of Lyle Underkoffler as Chief Marketing Officer. In this role, Underkoffler will lead go-to-market…
GetResponse won 2024 MarTech Breakthrough for Email Marketing Innovation
GetResponse, a leading global all-in-one email marketing platform, announced that it has been selected as winner of the “Best B2B Email Marketing Solution” award in the 7th annual MarTech Breakthrough…
BrandTuitive Captures Multiple Awards in multiple categories
New York City branding and brand marketing agency BrandTuitive has received high honors for work that demonstrates both extraordinary creativity and strategic excellence for clients including Nespresso, Datacolor, Madison James,…
Smartly.io Acquires Ad-Lib.io to Expand Creative Technology
Smartly.io, the leading social advertising SaaS platform for creative and performance marketers, today announced the acquisition of Ad-Lib.io, the next-generation creative optimization platform. Continuing its strong growth trajectory, the acquisition…