Brainshark, Inc., delivering SaaS-based sales enablement and readiness solutions, today announced it has been named “Best Sales Enablement Software for Enterprises” in the MarTech Breakthrough Awards. The inaugural awards program, part of the Tech Breakthrough Awards organization, recognizes the best companies and products in the field of sales and marketing technology.
MarTech Breakthrough Awards judges – including journalists, analysts and senior technology executives – evaluated more than 2,000 nominations from organizations all over the world. As the global “Best Sales Enablement Software for Enterprises” winner, Brainshark was recognized for:
- Its multipronged approach to sales enablement – with solutions for better sales training, coaching, content creation and more.
- Continual product innovation – including Brainshark’s newly launched Machine Analysis, an artificial intelligence (AI)-powered engine that improves sales coaching.
- Dramatic customer results and successes – achieved by organizations across industries.
“More and more companies now have their own dedicated sales enablement roles, and having the right technology to support those functions is more important than ever,” said Brendan Cournoyer, vice president of marketing, Brainshark. “This honor from the MarTech Breakthrough Awards underscores why Brainshark is the top solution for driving an always-ready, highly effective sales force. We’re committed to helping our customers foster sales teams that deliver value to buyers in any selling situation – improving sales productivity and results.”
Brainshark sales readiness software equips businesses with the training, coaching and content needed to prepare salespeople when, where and how they work. With Brainshark, companies can: enable sales teams with on-demand training that accelerates onboarding and keeps reps up-to-speed; validate readiness with sales coaching and practice that ensures reps master your message; and empower sales organizations with rich, dynamic content that can be created quickly, updated easily, and accessed anywhere. Thousands of companies – including more than half of the Fortune 100 – rely on Brainshark to identify and close performance gaps, and get better results from their sales enablement initiatives.